Title and statement of responsibility area
Title proper
Sales, marketing and promotion
General material designation
Parallel title
Other title information
Title statements of responsibility
Title notes
Level of description
Series
Reference code
Edition area
Edition statement
Edition statement of responsibility
Class of material specific details area
Statement of scale (cartographic)
Statement of projection (cartographic)
Statement of coordinates (cartographic)
Statement of scale (architectural)
Issuing jurisdiction and denomination (philatelic)
Dates of creation area
Date(s)
-
1970-2009 (Creation)
- Note
- 1990-2005 dominant
Physical description area
Physical description
2 metres of textual records
Publisher's series area
Title proper of publisher's series
Parallel titles of publisher's series
Other title information of publisher's series
Statement of responsibility relating to publisher's series
Numbering within publisher's series
Note on publisher's series
Archival description area
Name of creator
Custodial history
Scope and content
Contents of the sales, marketing and promotion series includes press clippings, correspondence, records of publicity tours and book launches, promotional flyers, press releases, advertising, awards, contests, and promotional photographs. It also includes records of sales and distribution, such as contracts, reports, and foreign rights agreements.
The series is divided into two sub-series according to the focus of the content, 1) General files and 2) Publication and author files. General files includes company-wide sales, marketing, and promotion. Publication and author files focuses on the sales, marketing, and promotion specific to authors and/or publications.