Subseries consists of large-format posters and other graphic materials used by the Canadian Pacific Railway Company to advertise travel by rail, ship, and air, C.P.R. hotels and resorts, and travel packages such as tours of Canada and luxurious world cruises. Framed prints and photographs were distributed to Canadian Pacific Railway agents' offices for display, such as a framed print of the entire Canadian Pacific Ocean Services steamship fleet in 1910.

The C.P.R. often commissioned Canadian artists and photographers, such as Alfred Crocker Leighton and Peter Ewart, to produce artwork for these posters and prints. Many of these posters depicted C.P.R. trains and ships, Canadian landscapes, and foreign destinations, while others listed ship specifications such as top speed or engine type, dates of departure, ports of call, and fares.

The materials in this subseries include an extensive collection of lithoprint and silkscreen posters, photographs, prints, paintings, etchings and engraved illustrations, technical drawings, pamphlet covers, stationery, and postcards, as well as newspaper clippings, a map, and ephemera such as baggage labels, wall calendars, and printed laundry bags. This subseries also includes examples of signage, such as steamship fire safety, CPR storm and weather signals, and passenger information notices.